Food Consultants Group

Food Consultants Group

With an online presence as early as 1999, this professional membership organization had long outgrown a basic static site and needed updated functionality.

Our redesign focused on responsive coding, and included a rebuilt search function from the ground up, so potential clients could quickly locate a consultant or team of consultants. Members are also able to sign up for events, access a private member section, as well as pay for their membership online via an e-commerce shopping cart.

In addition to the visual facelift that turned an otherwise unresponsive and uninspired business directory into an optimized, clean, and modern experience, the improvement in digital ranking has been impressive even in the first month of the new launch. All categories in Google Analytics, from Organic Visits (up 34%), to Average Session Duration (up 30%) have improved since our revised site launched.

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