Services

Branding

Struggling to make a dent in a competitive market? We can help!

Brand Strategy is the blueprint that guides how your brand communicates to your target audience across all touchpoints. We guide our clients through a specific process to define your brand’s core values, target audience, unique positioning, and personality that sets you apart from your competitors.

Visual Branding, in comparison, is the aesthetic representation of your brand—your logo, color palette, typography, imagery, and the graphic elements that audiences instantly recognize. Visual branding creates that crucial first impression and embodies the tone and personality defined by the brand strategy.

Branding doodles
The Brews Hall takeout bag

Food & Beverage

For over 25 years, we’ve helped start-ups, and established manufacturers design or re-design their food & beverage packaging. From product naming, package sourcing, design, and printing, we are your comprehensive resource for all things package design.

We specialize in helping our restaurant and hospitality clients craft an experience that resonates with guests and stands out in a competitive industry. We translate strategy into a cohesive, memorable visual identity that captures the restaurant’s essence and makes a lasting impression that keeps guests coming back!

Website Design & Development

Whether you already have a website and need a refresh—or you’re just starting out—we’ll guide you through the process.

Our goal is to make your website a brand-builder that attracts new customers. It will be custom designed and developed in a content management system like WordPress, or in Shopify, if e-commerce is key. Either way, we will provide back-end access and training if you or your team want to learn how to make updates yourself. 

Designing an accessible website
Kristie Scott Video Behind the Scenes by thegraphicelement

Video Production

As brand strategy specialists, we’ve always helped our clients craft compelling narratives that resonate with their audiences. We’re taking our expertise a step further with our full-service video production division: Element Films.

We are your dedicated partner in bringing your brand’s story to life through high-quality cinematic videos. Our comprehensive services cover every stage of the production process.

Marketing

Once you’ve got a stand-out brand—it’s time to tell the world about it! Whether it’s in print or digital, we can help you attract customers, and keep them loyal, so that your brand can thrive today, tomorrow and in the future.

Rock & Brews Billboard