As we conclude a year’s worth of Brand Strategy & design exploration, we wanted to reflect on the journey that unfolded. From defining Core Valuesand Personality to selecting vibrant Color Palettes and refining the minutiae…Read more
Packaging
9) Beer & Seltzer Can Design
It’s the 9th installment of Brand Strategy and Design! We hope you are enjoying this step-by-step journey to create a successful brand. The Balance Between Creativity and Compliance So far…Read more
8) Package Design – FDA Compliance
Today’s topic focuses on basic FDA Compliance tips to help you instill trust and safety in your brand for your customers. Keep these 10 FDA compliance regulations in mind when designing your package: 1…Read more
7) Photography, Styling & Art Direction
Investing in professional food photography, styling, and art direction can significantly impact the success of your food brand. It creates a visually compelling experience for customers, strengthens your brand image,…Read more
5) Organize visual branding ideas with Mood Boards!
Today’s topic focuses on Mood Boards and how they are used to collect and organize ideas, images, and other design elements related to a particular project. Mood boards are a useful tool for…Read more
4) Why the font you choose for your brand matters
Font choice is an important aspect of branding and design as it can affect how the text is perceived and received by your audience. Overall, fonts can communicate a wide…Read more
3) Color Psychology
Color Psychology is the analysis of how color influences moods, feelings, and attitudes. It explores the meaning and symbolism behind different colors, and how they can be used in marketing,…Read more
In-N-Out Burger Limited Edition Replica Cookie Jar
Harry and Esther Snyder opened their first In-N-Out Burger store in 1948, introducing the first drive-thru hamburger stand in a space barely 10 feet square in Baldwin Park, California. An iconic yellow…Read more